When the Amazon driver leaves a package on a doorstep, it’s a successful last-mile delivery. But when the item is a sectional sofa, there is an added complexity that no Amazon algorithms have yet perfected.
For last-mile delivery of big-and-bulky items, technology is great, but the final mile remains a people-centric operation.
“We’re successful because we are at the intersection of people and technology,” Brenda Stoner, CEO and founder of last-mile delivery firm PICKUP, said. “We depend on the...