Yesterday came the news that UK supermarket Asda has become the latest shipper to charter its own vessel to overcome the supply chain chaos – a ship carrying 350 boxes is now en route to the UK.
These stories are becoming increasingly common, but the stand-out star remains remains the world’s favourite soft drink… remember the Coca-Cola post on social media that went viral for choosing breakbulk over containers?
Quick recap
“When you can’t …
The post Supply chain radar: Behind Coca-Cola’s...
https://theloadstar.com/supply-chain-radar-behind-coca-colas-breakbulk-blueprint-taste-the-feeling/