The Stockout: 5 SONAR charts that stand out

This week’s CPG news items reflect a continuation of recent food/beverage trends. 

More crossover between soft drink and alcoholic drinks: Monster Beverage is the latest soft drink company to get into adult beverages by acquiring CANarchy Craft Brewery Collective, an owner of craft breweries, in a deal worth $330 million. Other recent examples of category crossover include the Coca-Cola-owned Topo Chico brand (which now offers both alcoholic and nonalcoholic varieties) and Hard Mountain Dew (a...

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