The transactional customer is always right — Put That Coffee Down

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It’s an adage in business that a customer might always be right and that may be true, but a client often needs help to get to the right choice. Does your business have transactional customers or consulting clients? And how do you change your sales approach depending on the answer to that question?

Kevin Hill and Richie Daigle welcome transportation lawyer and fellow FreightWavesTV host Cassandra Gaines of MadGaines Live on this episode of Put That Coffee Down to discuss how sometimes giving...

https://www.freightwaves.com/news/the-transactional-customer-is-always-right-put-that-coffee-down

Top 5 books for freight sales — Put That Coffee Down

On this episode of Put That Coffee Down, Kevin Hill and Richie Daigle discuss the importance of continuing education in sales. Salespeople should remember that skilled professionals continue to read and learn. 

They share the five books they think everyone should read to get a top-notch sales education. 

Hill’s list:

  1. “How to Win Friends & Influence People” by Dale Carnegie.
  2. “The 10X Rule” by Grant Cardone.
  3. “Made to Stick: Why Some Ideas Survive and Others Die” by Chip Heath and Dan Heath.
  4. “Never...

https://www.freightwaves.com/news/top-5-books-for-freight-sales-put-that-coffee-down

Leveraging the power of pricing — Put That Coffee Down

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As freight rates fluctuate daily, it is important to have the most current data in order to price yourself into finalizing a sale. 

On this episode of Put That Coffee Down, Kevin Hill and Richie Daigle talk about how to take that data and make it actionable to close deals and make margin when pricing freight. They use examples from the new SONAR TRAC release to explain how decision making can help you fully leverage pricing power. 

You can find more Put That Coffee Down episodes and recaps for...

https://www.freightwaves.com/news/leveraging-the-power-of-pricing-put-that-coffee-down

Audience Q&A with Kevin Hill and Richie Daigle — Put That Coffee Down

On this episode of Put That Coffee Down, Kevin Hill and Richie Daigle are taking questions about sales from their LinkedIn audience. 

They pull viewer questions from past PTCD episodes and relate them back to the state of the freight industry. The two also put some focus on decision making in sales...

https://www.freightwaves.com/news/audience-qa-with-kevin-hill-and-richie-daigle-put-that-coffee-down

Sales success and asking the right questions — Put That Coffee Down

Surge Transportation is the fastest growing 3PL in the logistics space today.  Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company.  To find out more email [email protected].

On this episode of Put That Coffee Down, Kevin Hill and Richie Daigle run through the questions to ask your sales prospects. 

They discuss every step of the sales qualification process and break down...

https://www.freightwaves.com/news/sales-success-and-asking-the-right-questions-put-that-coffee-down

Closing in sales is all about being different — Put That Coffee Down

Surge Transportation is the fastest growing 3PL in the logistics space today.  Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company.  To find out more email [email protected].

In this episode of Put That Coffee Down, Kevin Hill and Richie Daigle discuss how we can all sell differently by focusing on how we differentiate ourselves from our competitors. 

They also welcome the...

https://www.freightwaves.com/news/closing-in-sales-is-all-about-being-different-put-that-coffee-down

Sales language that can be dangerous — Put That Coffee Down

Surge Transportation is the fastest growing 3PL in the logistics space today.  Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company.  To find out more email [email protected].

Have you ever felt like you need a formal script to stick to when trying to close a sale? And if you deviate from that script it could mean disaster?

That might not be the case with every sales...

https://www.freightwaves.com/news/sales-language-that-can-be-dangerous-put-that-coffee-down

Using the right language in sales — Put That Coffee Down

Surge Transportation is the fastest growing 3PL in the logistics space today. Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company. To find out more email jobs@eric-lisciandrellosurgetransportation-com

Salespeople should have strong verbal skills to pull from in different scenarios, and to be successful, you need to know when to use certain words. 

On this episode of Put That Coffee...

https://www.freightwaves.com/news/using-the-right-language-in-sales-put-that-coffee-down

Using pricing to your advantage — Put That Coffee Down

Surge Transportation is the fastest growing 3PL in the logistics space today. Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company. To find out more email jobs@eric-lisciandrellosurgetransportation-com

Developing a solid relationship with your carriers can be one of the top strategies to employ as a broker, especially when it comes to leveraging prices. 

On this episode of Put That...

https://www.freightwaves.com/news/using-pricing-to-your-advantage-put-that-coffee-down

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