GSCW: Selling a city — Put That Coffee Down

PTcd cover zembles sponsor

Kevin Hill is used to delivering hot sales advice for the freight markets, but what about selling an entire city? On this episode of Put That Coffee Down, Hill and FreightWaves Lead Economist Anthony Smith talk to Teclo Garcia, economic director of Laredo, Texas, about how he sells his city as a place for businesses to call home. 

The Port of Laredo is the top inland port along the U.S.-Mexico border, and according to the U.S. Census Bureau saw over $200 billion in imports and exports in 2020....

https://s29755.pcdn.co/news/gscw:-selling-a-city-—-put-that-coffee-down

Defining a qualified lead — Put That Coffee Down

PTcd cover zembles sponsor

Thank you to our sponsor’zembles! You want to crush your numbers, so stop random prospecting. ‘zembles can tell you who is spending on shipping – and get you those leads instantly, taking your sales process from a 95% failure rate to a 50% success rate. Go to start.zembles.com/freetrial and sign up for a demo today.

A salesperson puts a lot of energy into prospecting your sales leads so when you get leads, you want to know they are good ones. But how do you prospect with precision to close those...

https://s29755.pcdn.co/news/defining-a-qualified-lead-put-that-coffee-down

The sales 1% — Put That Coffee Down

PTcd cover zembles sponsor

Getting to the top of the sales world takes a special type of person who is willing to put in the work, but part of that work should be studying the people who are already at the pinnacle of their field.

In this episode of Put That Coffee Down, Kevin Hill and Chris Jolly, The Freight Coach, explore what makes the top 1% of sellers so successful.

Hill and Jolly turn to an expert in studying success, hosting Scott Ingram, founder of Sales Success Media, to share his stories of top performers in the...

https://www.freightwaves.com/news/the-sales-1-put-that-coffee-down

Building relationships will build sales — Put That Coffee Down

PTcd cover zembles sponsor

The sale starts with a good foundation

This episode of Put That Coffee Down is sponsored by ‘zembles! You want to crush your numbers, so stop random prospecting. ‘zembles can tell you who is spending on shipping – and get you those leads instantly, taking your sales process from a 95% failure rate to a 50% success rate.  Go to start.zembles.com/freetrial and sign up for a demo today.

Any good salesperson will tell you it doesn’t matter how many leads are in your book or how many cold calls you...

https://www.freightwaves.com/news/building-relationships-will-build-sales-put-that-coffee-down

Why ‘no’ can be a good thing — Put That Coffee Down

PTCD asset

Turning your negatives into positives

This episode of Put That Coffee Down is sponsored by SalesForce

If you’re in sales, chances are you hear the word “no” on a daily, maybe even hourly, basis. That’s the nature of trying to persuade people to buy into your product or service. 

Put That Coffee Down is the “freight sales podcast for closers,” and on this episode Kevin Hill and co-host Chris Jolly break down why the word “no” will get you one step closer to “yes!”

Jolly is The Freight Sales Coach...

https://www.freightwaves.com/news/why-no-can-be-a-good-thing-put-that-coffee-down

Making email campaigns work for you — Put That Coffee Down

PTCD asset

9 strategies for crafting effective email sequences

Put That Coffee Down is sponsored by SalesForce

Is it time to reevaluate your email strategies?

Email can seem like an outdated strategy for reaching an audience. But Morning Brew CEO Alex Lieberman thinks cold emailing is an essential skill for every professional. 

Crafting an email sequence that is effective can be complicated for marketers, but Blythe Brumleve and Kevin Hill say sequences don’t have to be difficult. 

Hill and Brumleve cite...

https://s29755.pcdn.co/news/making-email-campaigns-work-for-you-put-that-coffee-down

Hook, line, sale sinker — Put That Coffee Down

PTCD asset

Getting your audience interested from the start

Put That Coffee Down is sponsored by SalesForce

Cold calling and writing hundreds of emails are standard practices for getting customers, but are they effective?

That’s the debate, particularly when it comes to marketing and securing a target audience, 

on this episode of Put That Coffee Down with Kevin Hill and Blythe Brumleve.

Hill and Brumleve point out some good tips for preparing yourself for customer prospecting: Do your research, understand the...

https://www.freightwaves.com/news/hook-line-sale-sinker-put-that-coffee-down

Top podcast episodes for freight sales in 2020

PTCD asset

Dooner and Kevin Hill helped navigate the world of freight sales by getting insights from industry leaders and market experts. 

Here are the top 10 episodes of Put That Coffee Down. 

Happiness and mental health’s role in freight sales

Dooner and Hill discuss mental health, happiness, meditation and goals with Stan Duncan from Tallgrass Freight Co. Sales starts with getting your mind right. Once you do this, selling becomes much easier. 

Improv your sales calls

What does improv have to do with...

https://s29755.pcdn.co/news/top-podcast-episodes-for-freight-sales-in-2020

New year, new marketing plan — Put That Coffee Down

PTCD asset

How are you adapting marketing in 2021?

Put That Coffee Down is sponsored by SalesForce

The year ends Thursday and after a challenging 2020, people are hopeful for 2021. 

Last week, Kevin Hill and Blythe Brumleve talked about the challenge of forecasting and adapting your forecasting techniques when things go haywire. 

Today’s episode is all about looking into the new year and changing your strategies for what it may bring. 

Brumleve uses the pivot to virtual conferencing as a great example of...

https://s29755.pcdn.co/news/new-year-new-marketing-plan-put-that-coffee-down

Forecasting sales and spending — Put That Coffee Down

PTCD asset

How does marketing mesh with sales forecasting?

Put That Coffee Down is sponsored by SalesForce

Freight forecasting is more of a learned art than a definitive science, and determining how sales will go is difficult. 

Blythe Brumleve says she found this out this year with her launch of Freight School Playbook, her tips for infallible marketing; she was not sure if her expectations were realistic. 

Kevin Hill and Brumleve talk about how supporting forecasts with efforts in marketing is super...

https://www.freightwaves.com/news/forecasting-sales-and-spending-put-that-coffee-down

Join Our Newsletter
Enter your email to receive a weekly round-up of shipping news.