The secret to global e-commerce success is making it local

Richard Branson, founder of the Virgin Group, once said that “a big business starts small.” In 1970, Branson opened a mail-order record business that eventually became Virgin Records. Many businesses followed and the Virgin Group now controls over 400 different companies.

What Branson didn’t have at his disposal in the 1970s was the e-commerce ecosystem that exists in 2021. That ecosystem allows nearly any business – regardless of size – to reach a global customer base, almost instantaneously.

“Wh...

https://www.freightwaves.com/news/the-secret-to-global-e-commerce-success-is-making-it-local

Global e-commerce sales jump 24% in December

ecommerce sales jump in December

More global consumers shopped online this holiday season than ever before. According to data collected by payments firm ACI Worldwide (NASDAQ: ACIQ), e-commerce transactions jumped 24% in December 2020 compared to 2019.

Merchants that offered customers the option to buy online and pick up in store (BOPIS) prior to the pandemic particularly benefited, with a 70% increase in volume and 58% increase in value compared to 2019.

“In 2020, we saw the pandemic drive the highest number of merchants...

https://s29755.pcdn.co/news/global-e-commerce-sales-jump-24-in-december

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