Subscription boxes are down but not out
(Photo: FWTV)
On Monday, Grace Sharkey and I interviewed Paul Jarrett, co-founder and CEO of Bulu, a 3PL and fulfillment provider for subscription box services and other direct-to-consumer offerings. The company’s customers include Disney and GNC, and it has helped clients launch over 50 subscription boxes.
Virtually every consumer-facing company should make every attempt to offer a valued subscription box. Subscription boxes allow brands to engage with...
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