Here are seven lead generation tips for freight forwarders:
1. Study your competition and make a difference:
In the business world, you have to be constantly studying your competition and your position regarding the market. Take a look at what your competitors are doing on the digital channel and decide which will be your added value to differentiate your freight forwarder from the others. For instance, by now you should already be aware of the types of companies that are threatening traditional...
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