Choosing between year-over-year and sequential comps

Comparing current and prior data points is a key component of measuring performance, but which prior period is used for the comparison makes all the difference.

The primary ways to compare financial performance and operating metrics are on a year-over-year (y/y) or sequential basis.

Year-over-year comps measure performance from the same periods in two different years (i.e., January of one year compared to January of another, two different first quarters or the full years...

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