The power of niche audience education — Cyberly

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On this episode of Cyberly, Blythe Brumleve is tackling a big issue in the industry: education. She starts by breaking down a new 3PL study that reveals what shippers want out of their 3PL partnerships, which is a good way for companies to understand specific points to educate their employees. 

Brumleve welcomes two creators, Gabby Salazar, a merchant mariner, and Cory Connors, a sustainable packaging expert. Both have amassed thousands of followers with their TikTok content by simply educating...

https://www.freightwaves.com/news/the-power-of-niche-audience-education-cyberly

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