Each and every carrier interaction leaves behind little clues. Whether you receive a quote or a driver’s location or a description of what equipment the carrier uses or its favorite lanes, brokers can learn a lot from bits and pieces of information.
Historically, brokers haven’t collected this data. Why? Well, they simply lacked the time and the tools to save such insights.
Things are further complicated by tribal knowledge silos that form when the same carrier works with different people at the...
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