Prime Day is Amazon’s e-commerce anchor. Each year, the massive marketplace can count on Prime members spending billions of dollars during the event, which last year generated record sales of about $11.2 billion.
Prime Day 2022, which begins Tuesday, is expected to top that high water mark once again. But between an e-commerce slowdown and stagnating Prime membership numbers, this year’s event might be less about sales and more about growth for Amazon (NASDAQ: AMZN).
Analysts are skeptical that...
https://www.freightwaves.com/news/for-amazon-prime-day-2022-may-be-more-about-growth-than-sales