This is an excerpt from Monday’s (3/15) Point of Sale retail supply chain newsletter sponsored by ArcBest.
The wholesale model that has driven retail for decades is under increasing pressure. There is a shift occurring, driven by some of the most powerful consumer brands, away from wholesale distribution and toward direct-to-consumer models.
The first major splash came in November 2019, when Nike (NYSE: NKE) announced it was pulling the brand from Amazon (NASDAQ: AMZN). Nike was the tip of the...