Emilio González, Head de Ventas de DispatchTrack para Sudamérica, profundiza en los aspectos clave que deben tener en cuenta las tiendas en línea, comercios y grandes empresas al abordar la tendencia del Demand Planning o planificación de la demanda logística.
Demand planning
White Paper: Strengthening demand sensing for a global consumer goods conglomerate
Today’s increasing supply chain complexity and the ever-evolving consumer demand and behavior changes are impacting consumer goods (CG) companies.
Moreover, overcoming data challenges is key, from managing unorganized data sources to collating information from varying data formats across the value chain. Data-related challenges result in supply chain inefficiencies and impact visibility into sales and the bottom line.
That’s why seamless acquisition and harmonization of near real-time data is...