With the U.S. workforce slowly undergoing a change from baby boomers to a labor pool full of Generation Z workers, attracting and retaining candidates can be challenging for employers, especially trucking companies.
Truck driving is a hard profession and is often a job of last resort for many workers, but leveraging technology to attract younger employees is something almost any company can do, said Jamison Craig, head of growth-North America at Quincus, a Singapore-based software-as-a-service...
https://www.freightwaves.com/news/carriers-should-invest-in-technology-to-attract-gen-z-workers