recruitment marketing

Digging into Seiza’s Annual Driver Survey Report — Taking The Hire Road

This week on Taking The Hire Road, Jeremy Reymer, founder and CEO of DriverReach, is joined by Ron Yazzetti, VP of U.S. new business sales and partnerships at Seiza (formerly Work4Labs).

Yazzetti is very familiar with the world of HR. During his work at multiple job boards over the years, he noticed a recurring trend: the demand for truck drivers. 

Around seven years ago, he took it upon himself to learn about the trucking industry, and since then, his immersion in the transportation industry has...

https://www.freightwaves.com/news/digging-into-seizas-annual-driver-survey-report-taking-the-hire-road

Marketing mix to attract the right drivers — Taking the Hire Road

Before the internet, recruiters advertised positions in the local newspaper. Candidates could apply in person or send in a resume by mail or fax. This was the extent of interaction between recruiters and job hunters and the only way for companies to bring in leads of any kind, until the internet was invented and became more accessible.

With an early interest in management and marketing, Jeremy May, vice president of client services at Ramsey MediaWorks, says he feels “fortunate to have grown up...

https://www.freightwaves.com/news/marketing-mix-to-attract-the-right-drivers-taking-the-hire-road