Digital freight matching (DFM) and visibility are poised to continue dominating the conversation this year. Now, however, the focus is shifting from the technical offerings themselves to their ease of use. In 2021, you do not just need to offer a solution; you need to offer a smart solution.
From a carrier perspective, ease of use means making sure solutions are aggregated into one application, take up as little room on their devices as possible and offer added incentives that make their jobs...
https://www.freightwaves.com/news/expect-tech-companies-to-hone-in-on-user-experience-in-2021