Expect tech companies to hone in on user experience in 2021

Digital freight matching (DFM) and visibility are poised to continue dominating the conversation this year. Now, however, the focus is shifting from the technical offerings themselves to their ease of use. In 2021, you do not just need to offer a solution; you need to offer a smart solution. 

From a carrier perspective, ease of use means making sure solutions are aggregated into one application, take up as little room on their devices as possible and offer added incentives that make their jobs...

https://www.freightwaves.com/news/expect-tech-companies-to-hone-in-on-user-experience-in-2021

Early tech adoption: Making money in a volatile market

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Technology at its best adapts to a changing world and provides convenient solutions for real-world problems when they are needed most. This is technology’s greatest asset, but it can also feed into tech’s existing accessibility problem. When the “must-have” tools change at breakneck speed, it is difficult for small and midsize companies to keep up. Ironically, these are the same companies that stand to benefit the most from timely adoption.

Small and midsize companies – brokers and carriers...

https://s29755.pcdn.co/news/early-tech-adoption-making-money-in-a-volatile-market

Visibility is no longer innovative. What’s next?

The past few years, visibility has gone from cutting edge to buzzword to table stakes across the transportation and logistics industry. Once regarded as “the next big thing,” knowing where shipments are and receiving updates in real time is now an expected element of a high-quality freight movement. Offering visibility is not likely to propel a company into the limelight anymore, but not offering it could cost a company more than a little bit of business. 

If visibility has moved from perk to...

https://www.freightwaves.com/news/visibility-is-no-longer-innovative-whats-next

What would Thanksgiving be like without truck drivers?

truck drives down highway

Each November, families all across the United States gather around dining room tables to feast on comfort food and recite all the reasons they’re thankful. Typically, these annual gratitude lists include classics like family, friends and good food. Truck drivers rarely receive shoutouts, but what would the holiday be like without them?

Americans consume about 46 million turkeys — 1.4 billion pounds of poultry — on Thanksgiving alone, according to the U.S. Poultry and Egg Association. Unlike the...

https://s29755.pcdn.co/news/what-would-thanksgiving-be-like-without-truck-drivers

Don’t wait: A new blueprint for brokerage success in the digital age

Technology is evolving rapidly across the transportation and logistics industry. As new tools are adopted, service and performance expectations change. The road map of success is changing too. 

There are a few things that have always been and will continue to be seen as markers of a successful business – profitability, brand recognition and customer satisfaction. The ways businesses achieve those things, however, are subject to change. 

Now the road to success is paved with digital tools and...

https://www.freightwaves.com/news/dont-wait-a-new-blueprint-for-brokerage-success-in-the-digital-age

Truck drivers have always been the ultimate remote workforce

When the coronavirus pandemic swiftly made its way across the U.S. in March, many companies instructed their employees to pack up their things and embrace a brand-new work-from-home lifestyle. While companies across the country struggled with the learning curve that accompanies remote work arrangements, truck drivers continued to move our medications and essential goods from one point to the next and keep our grocery stores stocked. In a lot of ways, these drivers were already the ultimate...

https://s29755.pcdn.co/news/truck-drivers-have-always-been-the-ultimate-remote-workforce

Trucker Tools app surpasses 1 million downloads

cellphone in front of row of trucks

New technological solutions and mobile applications are popping up on a near-daily basis in the transportation and logistics industry. This digital revolution has left both companies and individuals with a plethora of solutions to choose from, often leading to overwhelm and confusion. Choosing the right tech partner early – one that expands and shifts with the times – can make integrating technology much simpler. For many, Trucker Tools is that mainstay company.

The Trucker Tools driver mobile...

https://s29755.pcdn.co/news/trucker-tools-app-surpasses-1-million-downloads

Tracking tools bring calm to chaotic disaster response scenarios

Trucking is a difficult and sometimes dangerous profession. Drivers are regularly called on to hop in their trucks and move toward danger. This is especially true in the case of natural disasters like hurricanes and wildfires. When drivers are working to navigate devastated cities and move goods into disaster zones, the last thing they should have to worry about is check calls from brokers. 

Choptank Transport CEO Geoff Turner knows the importance of being able to track loads without making...

https://s29755.pcdn.co/news/tracking-tools-bring-calm-to-chaotic-disaster-response-scenarios

How does app-based tracking compare to more complex methods?

Shippers and third-party data aggregators are pressuring brokers to step up their tracking game as economic uncertainty continues. Over the last few years, shipment tracking has shifted from a perk to an expectation. Now, subpar consistency and poor compliance are enough to cost a brokerage its profitability and, ultimately, the company’s life. 

Brokers can tap into a few tried and true methods to improve their consistency and compliance numbers – namely electronic logging device (ELD) access,...

https://s29755.pcdn.co/news/how-does-app-based-tracking-compare-to-more-complex-methods

Aggregating resources is key to increased efficiency

cellphone in front of row of trucks

Technology has revolutionized the transportation and logistics industry. Over the past few years, tracking has been seamlessly integrated, check calls have been significantly reduced and physical paperwork has been all but eliminated. A historically opaque and resistant industry has opened up to transparency and technology. 

“If you look at 2018, that was a turning point year. Shippers were struggling with high rates and having a hard time finding capacity,” Adelante SCM President Adrian...

https://s29755.pcdn.co/news/aggregating-resources-is-key-to-increased-efficiency