Judy Smith, founder of crisis management firm Smith & Company, has famously said that “there’s always an opportunity with [a] crisis. Just as it forces an individual to look inside himself, it forces a company to reexamine its policies and practices.”
In January, no one thought the U.S. was in crisis mode, but the COVID-19 pandemic changed all that. For companies in the logistics business, there is much that can be learned from Smith, who has guided companies, presidents and countries through...
https://www.freightwaves.com/news/the-right-tech-investment-at-the-right-time-pays-off