Who would have thought that free on-board testing for COVID-19 would ever be offered as an inducement to take a cruise? In a reflection on the challenging times we’re living in, such testing is, in fact, just one of the many elements of the Voyage Well plan for tackling COVID-19 risks just rolled out by Richard Branson’s Virgin Voyages.
The plan—which Virgin says it will update as science and technology evolves—has been drawn up with the help of a Voyage Well Expert Advisory Group that includes...