Brokers using digital freight matching win more freight and satisfied shippers

J.B. Hunt truck drives on highway next to plateau

The growing interest in digital freight matching platforms shows that traditional third party logistics (3PL) providers recognize the sweeping technological shifts in the industry and are ready to sign-up. In the past six months, the industry has seen all market types due to the volatility of the supply chain and economy in light of COVID-19. It makes sense that brokerages, large or small, are pivoting toward more abundant and secure sources of capacity available in a digital marketplace.

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