In recent years, consumers have consistently put pressure on companies to amp up their online options. E-commerce sales have steadily grown year-over-year for the last couple of decades. E-commerce’s share of total retail sales has historically climbed about 1% each year. That changed in 2020.
Americans’ previously slow-growing fervor for online shopping was shifted into high gear when the coronavirus pandemic started making its way across the nation in March 2020. According to U.S. Census...