It’s often easy to forget the human element in trucking, but what ultimately moves the industry forward are the people in the drivers’ seats.
One company is looking to put a personal touch on recruiting, what’s become an impersonal process.
Beth Potratz, founder, president and CEO of Drive My Way, appeared on the latest episode of Taking the Hire Road to discuss today’s shortcomings in recruiting and how her company is setting out to make hiring truckers personal again with its driver-centric...
https://www.freightwaves.com/news/willing-to-play-the-long-game-taking-the-hire-road