Buy online pickup in store — or BOPIS, as it’s known in retail — has become second nature to the U.S. consumer. The idea is simple: Shoppers place orders on a retailer’s e-commerce site, travel to a brick-and-mortar location and pick up the items on their time. Easy enough, right? But there’s always room for improvement.
Just ask Verizon (NYSE: VZ). The New York City-based cellular provider announced Monday that it is adding parcel lockers to its stores, aiming to make the BOPIS process as...
https://www.freightwaves.com/news/verizon-introduces-parcel-lockers-at-250-stores