Carbon offsets are pretty well known by the supply chain industry. A freight company may purchase carbon credits from an accredited organization that plants trees in another part of the world to offset emissions from its operations of transporting goods.
But what are carbon insets?
Carbon insetting happens when a company invests in making parts of its own supply chain more sustainable. The investment could occur upstream or downstream, and it could reduce, avoid or sequester carbon dioxide...
https://www.freightwaves.com/news/how-are-carbon-insets-different-from-carbon-offsets