American Eagle Outfitters (NYSE: AEO) wants to shepherd retailers into the shared logistics era. The company’s logistics subsidiary Quiet Platforms on Wednesday announced the addition of an Atlanta fulfillment hub to its “plug-and-play” platform, which pools the delivery and fulfillment assets of retailers into one shared network.
For years, the conventional wisdom among retailers was to use as few delivery partners as possible. But as supply chains became more and more volatile, brands realized...