Charley Dehoney

Commentary: Cold emailing tips that drive growth in logistics sales

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

Like cold calling, cold emailing is a vital part of the prospecting process for logistics sales. While some prospects might respond best to cold calling, others may have a better rate of response to cold emailing.

There is an advantage to using email in conjunction with cold calls, as you mix up the methods of contact. Those situations when your call doesn’t get...

https://www.freightwaves.com/news/commentary-cold-emailing-tips-that-drive-growth-in-logistics-sales

Emerge’s Leto, marketing expert Pulizzi to keynote Sales & Marketing Summit

FreightWaves Sales & Marketing virtual summit

In a work world that quickly became remote in 2020, organizations faced pressure on a number of fronts – technology, communications and a rapid digitization of the supply chain to name just a few. For sales and marketing professionals used to face-to-face conversations, the challenges were especially acute.

As 2020 turned into 2021, many of the concerns that these professionals faced last year haven’t gone away entirely, and that is leading to a new way to do business. Customer acquisition,...

https://s29755.pcdn.co/news/emerges-leto-marketing-expert-pulizzi-to-keynote-sales-marketing-summit

Commentary: Social selling tips for supply chain sales pros

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

As LinkedIn continues to grow its user base, industry professionals are increasingly looking to the concept of social selling: promoting their work by way of promoting their personal brand. A social presence is becoming a necessity for networking in the industry — not just on LinkedIn but also through channels such as publications, podcasts, interviews, videos,...

https://s29755.pcdn.co/news/commentary-social-selling-tips-for-supply-chain-sales-pros

Commentary: Adapting to e-commerce growth’s impact on warehousing

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

From the start of stay-at-home orders came new demands on warehousing that logistics companies are continuing to adapt to. Fluctuations of storage demands have ranged widely, from increased needs for nonessential goods to decreased needs for goods moving quickly, as influenced by the rise in e-commerce.

March brought a sudden demand for personal protective...

https://s29755.pcdn.co/news/commentary-adapting-to-e-commerce-growths-impact-on-warehousing

Commentary: Ocean freight data, automation the next big thing

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

At American Shipper’s Global Trade Tech Summit on Sept. 16, keynote speaker Gene Seroka, Port of Los Angeles executive director, spoke of the need for digital transformation in the industry, specifically equating this to “visibility, reliability and efficiency” in ocean freight. Seroka detailed the Port of LA’s Port Optimizer, a platform co-created with GE...

https://s29755.pcdn.co/news/commentary-ocean-freight-data-automation-the-next-big-thing

Commentary: Think 2020 is weird so far? Buckle up for Q4

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

Historically in the U.S., the fourth quarter of the year brings steadily increasing trucking rates. The question this year is to what degree this trend will continue in Q4 2020.

In a year filled with only short-term predictions, we expected low rates out of Q2, and while they were low, they also exceeded expectations. Trucking rates then surged in Q3, and these...

https://www.freightwaves.com/news/commentary-think-2020-is-weird-so-far-buckle-up-for-q4

Commentary: How Cargomatic started the digital brokerage boom

The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.

When Uber launched in 2010, it didn’t take a logistics genius to wonder how the technology and business processes the company brought to market for people was going to reshape the trucking industry. Fast-forward to 2020 and Uber for X is a movement that has already come and gone.

While it may seem that Uber Freight and Convoy have cornered the digital freight...

https://s29755.pcdn.co/news/commentary-how-cargomatic-started-the-digital-brokerage-boom

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