live shopping

TikTok looks to tech startups to jump-start e-commerce business

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The news of TikTok’s U.S. launch of TikTok Shop got many in the logistics industry excited by the...

https://www.freightwaves.com/news/tiktok-looks-to-tech-startups-to-jump-start-e-commerce-business

What’s next for TikTok after news of US fulfillment bid?

TikTok app

What does TikTok have up its sleeve?

The massive social media platform is reportedly making an unlikely entrance into the U.S. fulfillment services market. More than a dozen job listings posted by TikTok over the past two weeks signal that the company is building its own fulfillment centers to handle orders from TikTok Shop, as first reported by Axios.

TikTok Shop is the platform’s e-commerce shopping option, first launched in 2021 in the U.K. It operates in select markets and connects users to...

https://www.freightwaves.com/news/whats-next-for-tiktok-after-news-of-us-fulfillment-bid

Put on your ponchos: The new wave of e-commerce has arrived

The new wave of e-commerce is here: influencer marketing, live shopping and conversational commerce are taking over

Over the past few decades, e-commerce has grown from a puddle to a lake to a sprawling ocean. In 2000, the U.S. transacted about $27.5 billion in e-commerce sales. By 2010 that number had grown sixfold to nearly $170 billion, and last year, U.S. e-commerce sales totaled about $763 billion, nearly $200 billion more than 2019.

But for all the shifting and repositioning of commerce from the physical world to the digital, there have also been churning waters within the ocean of e-commerce. As...

https://www.freightwaves.com/news/put-on-your-ponchos-the-new-wave-of-e-commerce-has-arrived