Prime Day

Prime Day: Quick deliveries, easy returns key for retailers

With Prime Day coming to an end Wednesday night, online businesses big and small are capitalizing on Amazon’s largest summer sale of the year to see a spike in profits.

But increased product promotion and sales at discount prices aren’t just handed to e-commerce businesses on a silver platter. Those gaining most advantage from the big sale had to do their homework and prepare their logistics capability to handle the high influx of order traffic.

It all comes back to the customer experience, which...

https://www.freightwaves.com/news/prime-day-quick-deliveries-easy-returns-key-for-retailers

Amazon to host second Prime Day-like sale in October

Amazon Prime delivery

As the saying goes, lightning never strikes in the same place twice. But when you’re the world’s largest marketplace, the rules don’t always apply.

Amazon (NASDAQ: AMZN) seems to think it’s captured that lightning in a bottle. After another electric Prime Day sale that saw consumers pour billions of dollars into the e-commerce giant, Amazon on Monday introduced the Prime Early Access Sale, a two-day event that resembles Prime Day in everything but name. It’s the first time the company is hosting...

https://www.freightwaves.com/news/amazon-to-host-second-prime-day-like-sale-in-october

For Amazon, Prime Day 2022 may be more about growth than sales

Amazon Prime Day

Prime Day is Amazon’s e-commerce anchor. Each year, the massive marketplace can count on Prime members spending billions of dollars during the event, which last year generated record sales of about $11.2 billion.

Prime Day 2022, which begins Tuesday, is expected to top that high water mark once again. But between an e-commerce slowdown and stagnating Prime membership numbers, this year’s event might be less about sales and more about growth for Amazon (NASDAQ: AMZN).

Analysts are skeptical that...

https://www.freightwaves.com/news/for-amazon-prime-day-2022-may-be-more-about-growth-than-sales

Amazon’s Prime Day returns in July — here are the logistics

Amazon Prime day package delivery

Prime Day is back. Amazon on Thursday finally revealed that the e-commerce pseudo-holiday will return on July 12 and 13, with member-only deals beginning as early asTuesday.

For Prime Day 2022, Amazon (NASDAQ: AMZN) emphasized that customers will be able to shop from more third-party sellers than last year. It touted the number of small and midsized businesses that would be available, and Amazon is rewarding customers who buy from small businesses with some big prizes — including tickets to...

https://www.freightwaves.com/news/amazons-prime-day-returns-in-july-here-are-the-logistics

Lawmakers advance bill that could separate Amazon’s logistics operations

House lawmakers have advanced a bill that could potentially require Amazon [NASDAQ: AMZN] to divest its logistics business.

The Ending Platform Monopolies Act, co-sponsored by Reps. Pramila Jayapal, D-Wash., and Lance Gooden, R-Texas, was debated and passed by the House Judiciary Committee on Thursday by a vote of 21-20. The bill will next be considered by the full chamber.

The legislation “eliminates the ability of dominant platforms to leverage their control across multiple business lines to...

https://www.freightwaves.com/news/lawmakers-advance-bill-that-would-separate-amazons-logistics-operations

Prime Day is over, but the lessons are just beginning

Lessons shippers can learn from Amazon Prime Day

Day one of Amazon Prime Day on Monday resulted in record sales, with online sales jumping 8.7% to $5.6 billion according to early data compiled by Adobe Analytics.

With Walmart, Target and others also offering special discounts this week to combat Amazon, retailers that earn more than $1 billion in revenue annually saw a 28% jump in sales on Monday compared to a year ago. Even smaller retailers saw a 22% increase in sales on Monday, CNBC reported.

The fact that other retailers are benefiting is...

https://www.freightwaves.com/news/prime-day-is-over-but-the-lessons-are-just-beginning

An early Prime Day hurts competitors more than it helps Amazon

This is an excerpt from Monday’s (5/3) Point of Sale retail supply chain newsletter sponsored by ArcBest.

The what. Amazon confirmed last week that its annual Prime Day sales bonanza will occur earlier than normal this year. Prior to last year, Prime Day always landed in July and acted as a jump-start to Q3 and a segway into the back-to-school season. During its Q1 earnings call, CFO Brian Olsavsky said Amazon intended to hold Prime Day earlier in the year in 2020, but those plans were thwarted...

https://www.freightwaves.com/news/an-early-prime-day-hurts-competitors-more-than-it-helps-amazon