Back-to-school shopping will never be the same

Back to school shopping is shifting to online, may never be the same

After a year of going to class behind a camera wearing nice shirts with sweatpants, children across America are finally beginning to go back to school, for real. Even as COVID-19’s delta variant picks up steam, parents are gearing up to send their kids back to the classroom, and it’s showing in their shopping behavior — back-to-school spends for 2021 are expected to reach all-time highs when all is said and done.

After a down year in 2020, back-to-school shopping has reached an inflection point,...

https://www.freightwaves.com/news/back-to-school-shopping-will-never-be-the-same

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