The views expressed here are solely those of the author and do not necessarily represent the views of FreightWaves or its affiliates.
Today’s competitive retail landscape makes it imperative for retailers to prioritize the customer experience. With that in mind, delayed delivery schedules, damaged products, cumbersome tracking could turn customers away from your store. This, in turn, will take a toll on customer retention, brand reputation, and revenue.
Whether you’re running an online store or a...
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