How the Little Red Wagon was nearly derailed by … shipping labels?

Sales of the Little Red Wagon were on fire in 2020.

Radio Flyer, the iconic 104-year-old maker of the red wagon as well as with tricycles, ride-ons, bikes, inflatables and more, saw demand for its products increase significantly during the pandemic, driven in no small part by the demands of online commerce. While the Chicago-based company maintains a warehouse near its headquarters to fulfill direct-to-consumer orders, retailers were demanding more.

“In recent years, we were asked by our retail...

https://www.freightwaves.com/news/how-the-little-red-wagon-was-nearly-derailed-by-shipping-labels

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