How would you describe the state of the freight industry? Some might say it’s congested or fragmented, while others say it’s complicated. You’d be hard-pressed to find someone who isn’t overwhelmed by the complexities.
In this age, when FreightTech promises an easier tomorrow, the reality is rather ironic, as even those with the latest technology achieve very little without expertise. Success in this industry comes not from working harder, but from working smarter, since you can’t beat expertise.
https://www.freightwaves.com/news/managed-transportation-takes-complexity-out-of-logistics