Supply chain visibility continues to hamper businesses and their consumers. The current situation that has seen record numbers of cargo ships sit off the coast of California most of the summer and into the fall has exacerbated the problem.
Shippers simply don’t know where or when their goods will arrive, and that means the end consumer is left in the dark.
In 2019, a MIT Sloan School of Management survey found that 75% of companies considered supply chain transparency helpful in building trust...
https://www.freightwaves.com/news/retailers-want-shipment-visibility-narvar-wants-to-give-it-to-them