Black Friday used to be a welcome mat for the holidays. It was almost a holiday in itself, with families waking up early in the morning rife with excitement to join the gaggles of other holiday shoppers as they explored endless aisles of holiday gifts and goodies.
But not anymore.
Black Friday is no longer an event –– it’s a concept that’s becoming more and more amorphous every year.
“Black Friday isn’t actually a day,” Deb Gabor, CEO of Sol Marketing, told Modern Shipper. “Black Friday is, at...
https://www.freightwaves.com/news/black-friday-is-going-to-be-boring-this-year